Help — find what you’re stuck on

Welcome to the Content Matters help library. Each article below answers one specific question that comes up while publishing your packet. Click whichever matches what you’re stuck on.

STARTING OUT

• What’s in a packet
• Quick start checklist
• Which CMS are you on?

REPLACING PLACEHOLDERS AND CHOOSING CTAs

• Yellow placeholders
• CTA variants (A, B, or C)

PASTING CONTENT INTO YOUR CMS

• Paste without breaking formatting
• Callouts and pull quotes

IMAGES

• Hero image upload
• Alt text

SEO METADATA

• H1, page title, SEO title
• Meta description
• URL slug
• Category tags

PUBLISHING THE FULL PILLAR

• Publishing order
• Internal links between articles
• Adding your anchor article to site navigation
• ⚠ Regulatory currency check (important)
• How to set up a 301 redirect

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Still stuck after reading the relevant page?

Email us at contact@contentmatterslabs.com. Include the packet name, the step you’re on, and a screenshot of where you got stuck. We’ll email you back within one business day with the answer — and if your question reveals a gap in the help library, we’ll write a new article so the next person doesn’t hit the same wall.